CNXN Q1 2025: Buybacks Cut Share Count 3.4% as Backlog Hits Two-Year High

Connection (CNXN) delivered a double-digit sales gain in Q1 2025, driven by device refresh activity and public sector project rollouts, while executing an aggressive share buyback that reduced shares outstanding by 3.4%. Management is positioning for margin headwinds from tariffs and mixed customer spending patterns, but a record backlog and continued cost discipline support a confident outlook for the rest of the year.

Summary

  • Backlog Surges to Two-Year Peak: Order pipeline strength underpins management’s market share ambitions.
  • Share Count Cut by 3.4%: Accelerated buybacks highlight capital return focus amid robust cash reserves.
  • Tariff Volatility Shapes Customer Behavior: Preemptive inventory moves and mixed demand signal near-term margin risk.

Performance Analysis

CNXN posted consolidated net sales of $701 million, up 10.9% year over year, with growth fueled by both public sector demand and a pronounced increase in endpoint device refresh cycles. Notebooks and desktops led the way, surging 21% YoY and comprising a significant portion of the quarter’s mix, as customers accelerated purchases ahead of anticipated tariff impacts. However, this mix shift contributed to a modest 50 basis point decline in gross margin to 18.2%, reflecting the lower relative profitability of hardware versus higher-margin services and solutions.

Segment performance was notably uneven. Public sector sales soared 54.7%, driven by federal government project rollouts, but at lower-than-average margins, while enterprise solutions grew 5.4% with a slight margin contraction due to reduced license fee contributions. Business Solutions gross margin improved 170 basis points, aided by favorable customer and product mix. Operating income excluding severance rose nearly 30%, supported by early cost reduction actions that will flow through more fully in coming quarters.

  • Public Sector Volume Spike: Large federal projects boosted revenue but diluted segment margin.
  • Endpoint Refresh Drives Top-Line: Device demand offset margin pressure from mix shift.
  • Operating Leverage Building: SG&A as a percent of sales fell 88 basis points, reflecting early impact of cost actions.

Cash flow from operations was negative due to inventory staging in anticipation of both customer needs and tariff-driven price increases, a dynamic that could persist as macro uncertainty continues.

Executive Commentary

"Our team remained focused on delivering extraordinary value through integrated IT solutions and customer service. This resulted in consolidated net sales of $701 million, an increase of 10.9% in the first quarter... As predicted, our mix shifted towards notebooks and desktops as customers executed on their device refresh initiatives."

Tim McGrath, President and Chief Executive Officer

"We significantly increased the activity under our share buyback program. We purchased 697,000 shares at an average price of $64.22 per share, for a total cost of $44.8 million. This represented 2.7% of shares outstanding at December 31, 2024... As of today, we have 25.4 million shares outstanding, a decrease of 3.4% from December 31st, 2024."

Tom Baker, Senior Vice President and Chief Financial Officer

Strategic Positioning

1. Accelerated Capital Return

Management executed a $44.8 million share repurchase in Q1, representing 2.7% of year-end shares, and immediately authorized another $50 million for future buybacks. This aggressive approach, paired with a maintained quarterly dividend, signals confidence in both liquidity and long-term value creation despite near-term macro and margin volatility.

2. Navigating Tariff and Macro Uncertainty

Tariff volatility is directly influencing both customer purchasing patterns and inventory strategy. Customers either accelerated device spending or deferred projects, while CNXN itself staged inventory to lock in pre-tariff pricing. This proactive approach supports customer relationships but introduces working capital risk and margin unpredictability if demand slows or tariffs escalate further.

3. Vertical and Technology Mix Evolution

Federal and public sector projects drove headline growth, but at the expense of segment margin. Meanwhile, advanced technology and integrated solutions revenue grew 7%, with management highlighting momentum in AI-enabled PCs (AIPCs), data center modernization, and edge computing as emerging tailwinds. Financial services and healthcare verticals also posted double-digit gains, reflecting targeted go-to-market execution.

4. Cost Structure and Efficiency Initiatives

Cost actions underway are expected to deliver $5 million in annualized savings, split between SG&A and cost of goods sold. With most savings yet to be realized in Q1, management expects improved operating leverage in subsequent quarters, supporting margin stability as revenue mix normalizes.

5. M&A Optionality Remains

Management reiterated its readiness for tuck-in acquisitions, particularly those that expand solutions capabilities or enter new markets. While higher interest rates have tempered deal activity, CNXN’s strong cash position and “dry powder” posture keep inorganic growth firmly on the table.

Key Considerations

This quarter showcased CNXN’s ability to flex its business model in response to market and policy-driven shifts, while maintaining a disciplined capital allocation stance and positioning for both organic and inorganic growth.

Key Considerations:

  • Tariff-Driven Demand Pull-Forward: Customer urgency to pre-buy endpoints may create a temporary demand spike, but risks a future lull if macro headwinds persist.
  • Margin Compression from Mix: Hardware-led growth and large public sector deals diluted gross margin, a trend to monitor as the company pursues higher-value solutions.
  • Cash Utilization for Inventory: Inventory build to preempt tariffs pressured operating cash flow, increasing working capital intensity.
  • Cost Savings Timing: Most cost reduction benefits will materialize in Q2 and beyond, offering potential margin upside if revenue holds.
  • Backlog Visibility: Highest pipeline in two years supports management’s confidence in outperforming US IT market growth by 200 basis points.

Risks

Tariff uncertainty and macroeconomic caution remain the primary risks, as both customers and suppliers struggle to forecast demand and pricing. A hardware-heavy sales mix could further pressure margins if service and software growth does not accelerate. Elevated inventory levels increase exposure to demand shocks or adverse tariff outcomes. Execution risk exists around realizing cost savings and successfully deploying capital for value-accretive M&A.

Forward Outlook

For Q2 2025, CNXN expects:

  • Revenue growth in the mid-to-high single digits, reflecting some ongoing macro unease and potential post-tariff demand normalization.
  • SG&A growth in the mid-single digits, with cost savings from Q1 actions beginning to flow through results.

For full-year 2025, management maintained guidance to:

  • Outperform US IT market growth by 200 basis points.
  • Deliver mid-to-high single digit revenue growth, with margin improvement contingent on mix and cost realization.

Management cited a robust project pipeline, a record backlog, and ongoing device refresh and AI adoption trends as key drivers supporting the outlook, while warning that macro and tariff volatility could still impact quarterly pacing.

  • Backlog strength and large enterprise funnel support confidence in outgrowing the market.
  • Tariff and macro uncertainty continue to cloud near-term demand timing.

Takeaways

CNXN is actively managing through a period of policy-driven volatility, leveraging its balance sheet to return capital and invest in growth while pursuing operating efficiencies and targeted solutions expansion.

  • Capital Return Accelerates: Share count reduction and an expanded buyback program position CNXN as a capital return story amid macro uncertainty.
  • Mix and Margin Risks Remain: Hardware-led growth and public sector project wins drive revenue but challenge margin consistency.
  • Watch for Cost Realization and Demand Normalization: Q2 and Q3 will test the durability of backlog conversion and the effectiveness of cost actions as tariff and macro impacts play out.

Conclusion

Connection’s Q1 2025 results reflect disciplined execution and strategic agility in the face of external shocks, with capital return and backlog strength offsetting near-term margin and cash flow pressures. Investors should watch for sustained demand conversion and margin stabilization as the year unfolds.

Industry Read-Through

CNXN’s quarter offers a clear read on IT hardware and solutions channel dynamics: Tariff-driven inventory and order timing are distorting near-term demand signals for the broader sector, particularly in endpoint devices. Public sector IT spending remains robust but margin-challenged, while enterprise refresh cycles and AI adoption are emerging as secular tailwinds. Competitors and suppliers should expect continued volatility in order patterns and margin pressure until tariff and macro uncertainty abates. Channel partners with strong balance sheets and cost discipline, like CNXN, are best positioned to capture share and weather working capital swings.